Incentive program is often a formal scheme employed to promote or inspire specific actions or behavior by way of specific group of people during a defined period of time. Employee incentive program are particularly used in business management for you to motivate employees in addition to in sales for you to attract and preserve customers. Scientific literature also identifies this concept as pay for performance. Employee incentive programs are made to reward employees that contain excelled in his or her work. A reward plan motivates employees to fulfill and exceed targets and enhances the overall performance on the company.