Market Trend is used to describe either the market as a whole or specific sectors and securities. It classified as secular for long time frames, primary for medium time frames, and secondary for short time frames. It responds to the ups and downs of the prices associated with investments and securities. There are many market trends that may be important or influential for business, like as changes to customers’ needs or interests, advancements in technology, changes in communication needs or interests, changes to market demographics, changes in the economy, etc.