Prime objective of this article is to explain Value of Brand in Market Capitalisation. Market capitalisation is the total value of the shares outstanding of an publicly traded company; it is equal on the share price times how many shares outstanding. Market Capitalisation can be a tool used to distinguish the web worth of a firm. It is the total value in the issued shares of the publicly traded company which enables it to be calculated by growing the share price through the outstanding shares. The total capitalisation of stock promotes or economic regions may be compared to other monetary indicators.