Systematic Sampling Systematic Sampling is typically involves first selecting a fixed starting point in the larger population and then obtaining subsequent observations by using a constant interval…
Simple Random Sample Simple Random Sample is chosen in such a way that every set of individuals has an equal chance to be in the selected sample. In…
Concept Testing Concept Testing is the process of evaluating likely customer response to a product idea prior to its introduction into the market. It can be simple…
Corporate Strategy of British American Tobacco Bangladesh Corporate Strategy of British American Tobacco Bangladesh British American Tobacco Bangladesh Company Limited is a subsidiary of British American Tobacco and is one of the 68…
Email Marketing Email Marketing is an efficient way to stay connected with clients while also promoting business. It is a way to reach consumers directly via electronic…
Cost Per Impression Cost Per Impression is the measured of cost that one will pay when their ad is shown per one thousand impressions. It refers to the…
Behavioral Targeting Behavioral Targeting is a method used by advertisers and publishers to utilize a web user’s previous web browsing behavior to customize the types of ads…
Display Advertising Display Advertising is a form of advertising that conveys a commercial message visually using text, logos, animations, videos, photographs, or other graphics. It is flexible…
Supply Chain Supply Chain include every business that comes in contact with a particular product, including companies that assemble and deliver component parts to the manufacturer. It…
Telemarketing Telemarketing is often used to try to sell a product or service, but it can also take the form of surveys or information gathering. It…
Horizontal Integration Horizontal Integration are referring to a strategy in which a firm acquires similar firms to increase its market share and profits. It can lead to…
Market Dominance This article describe about Market Dominance, which is a measure of the quality of a brand, service or product relative to competition. It must see…