Prime objective of this article is to Define and Discuss on Private Equity Firm. Here explain Private Equity Firm in terms of financial management. There an extremely wide range of different investment strategies as used by private equity firm, including sourcing funding – that may be venture capital – with regards to investment plans. The term ‘private equity’ means an asset which is not freely trad-able on any given stock market – that is, ordinary members in the public or investors cannot buy shares in the asset. So the term private equity firm is the partner involved in the investment that controls what sort of investment is managed.