The prime objective of this article is to know about benefits of data mining. Data mining can really assist a business achieve its fullest possible. It is a method to assess how business is being exaggerated by positive characteristics, and can assist business owners enlarge their earnings and avoid building business mistakes down the line. Basically, through this progression, a business is analyzing certain data from dissimilar perspectives in order to acquire a complete rounded view of how their company is doing. Business owners can get a wide viewpoint on things such as customer trending, where they are losing money and where they are making money.