An angel investor is a person who lends money to startups or small enterprises in exchange for ownership equity or convertible debt. An individual who lends funds to a firm or businesses, including startups, in exchange for convertible debt or ownership stock is known as a business angel, informal investor, angel funder, private investor, or seed investor. Angel investors often invest their own personal cash, as opposed to venture capitalists, who manage pooled funds from several investors.
Angel investors frequently provide support to firms at a very early stage (when the risk of failure is quite large), once or again, and when most investors are unwilling to back them. Their engagement extends beyond simply providing funds; many angel investors also provide valuable advice, industry connections, and mentorship to help the firm succeed.
According to Wilbur Labs’ survey of 150 founders, around 70% of entrepreneurs will suffer possible business failure, and nearly 66% will face this potential failure within 25 months of founding their company.
A small but increasing number of angel investors invest online through equity crowdfunding or organize themselves into angel groups or angel networks to share investment capital and provide advice to their portfolio companies. The number of angel investors has greatly increased since the mid-20th century.
Key characteristics of angel investors include:
- Seed Funding: Angel investors are commonly involved in the seed stage of a startup, providing the initial capital needed to get the business off the ground.
- Risk Tolerance: They are willing to take on higher risks compared to more conservative investors. They understand that investing in early-stage ventures involves uncertainty and a higher chance of failure.
- Hands-On Involvement: Many angel investors prefer to be actively involved in the businesses they invest in. They may provide strategic guidance, share their industry expertise, and help the startup navigate challenges.
- Network and Experience: They frequently bring a plethora of knowledge and industry connections. This can be extremely beneficial to a startup wanting to develop and scale.
- Diverse Industries: While some angel investors specialize in specific businesses, others have a more wide portfolio that includes investments in a variety of companies.
Angel investors are especially important in the early stages of a startup’s development, when standard funding sources may be difficult to come by. Their assistance might assist organizations in turning creative ideas into viable and profitable enterprises.