Decision making and buyer behaviour process
Marketing

Decision making and buyer behaviour process

Decision making and behaviors of buyers and consumers in the exchange process. Both cognitive- and habit-based models of decision making are reviewed and discussed in…
Definition of Economics
Economics

Definition of Economics

Definition of Economics “Economics is a study of how men and society ‘choose’ with of without the use of money, to employ scarce productive uses…
Sole Proprietorships
Management

Sole Proprietorships

The oldest most common form of private business ownership in the world is the sole proprietorship .A sole proprietorship is a business owned and managed…
Risk returns Turn off
Finance

Risk returns Turn off

Introduction: Portfolio objectives center on risk return trade off between the expected return the investor want (return requirements) and how much risk they are willing…
Maslow’s hierarchy of needs
Management

Maslow’s hierarchy of needs

Maslow’s hierarchy of needs is a theory in psychology, proposed by Abraham Maslow in his 1943 paper A Theory of Human Motivation. Maslow subsequently extended…
Ratio Analysis
Finance

Ratio Analysis

Introduction: The focus of financial analysis is on key figures in the financial statements and the significant relationship that exists between them. The analysis of…
McDonalds Strategic Marketing Mix
Marketing

McDonalds Strategic Marketing Mix

Introduction: When the Dick and Mac McDonald opened their first restaurant in San Bernardino, California in 1948, they never could have imagined the extraordinary growth…
Purpose of Training and Development
Human Resource Management

Purpose of Training and Development

Training is defined by Wayne Cascio as “training consists of planed programs undertaken to improve employee knowledge, skills, attitude, and social behavior so that the…
Limitations of performance appraisal
Human Resource Management

Limitations of performance appraisal

Performance appraisals are a part of career development and consist of regular reviews of employee performance within organizations.Performance appraisal is defined by Wayne Cascio as…
Small Business Management
Management

Small Business Management

Small business Small business is an integral part of the total business scene in any country. Though small in size such business activities cover almost…
History of Standard Chartered Bank
Banking

History of Standard Chartered Bank

Introduction: Standard Chartered Bank (SCB) PLC is an international bank group that is incorporated in the UK with its Headquarters at 1 Alderman buries Square,…
Tourist Attraction in Bangladesh
Marketing

Tourist Attraction in Bangladesh

Introduction: The Capital of Bangladesh is Dhaka with its exciting history and rich culture. Know the world over as the city of mosques and Muslim,…
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