Student Marketing
Student marketing is not equivalent to Student Union Marketing which specializes in marketing opportunities just through Student Union and Association. This type of media is…
Marketing
Six Forces Model
Six Forces Model is a strategic business instrument that helps businesses evaluate the competitiveness and attractiveness of the market. The six forces model has an…
Benchmarking Overview
Benchmarking is usually a measurement of the products an organization’s procedures, products, programs, techniques, etc., and their comparison with standard measurements, or similar measurements of…
Social Marketing
Social marketing is usually an approach used to build up activities aimed from changing or maintaining people’s behaviour for the advantage of individuals. Social marketing…
Shopper Marketing
Shopper marketing just isn’t limited to in-store advertising and marketing activities, a frequent and highly imprecise assumption that affects the spread involving any industry definition.…
Share of Voice
Share of Voice is the rate of publicizing exercises for one brand inside of the aggregate promoting action for a whole area or item sort.…
Seeding Trial
A marketing trial or seeding trial or promoting trial is a type of advertising, directed for the sake of exploration, intended to target item examining…
Location Based Service
A location based service is a software program for a IP-capable mobile device that will require knowledge about where the mobile device can be found.…
Proximity Marketing
Proximity marketing also referred as hyperlocal marketing uses cellular technology to send advertising and marketing messages to mobile-device users who are close to business. Proximity…
Price Discrimination
Price Discrimination is usually a pricing strategy that will charges customers different prices to the same products or services. In pure price discrimination, the seller…
Permission Marketing Definition
Permission marketing is a technique for selling goods and services when a prospect explicitly agrees before hand to receive advertising information. Opt-in e-mail, where Internet…
Semantic Targeting
Semantic Targeting has descends from the developments as a result of Semantic Web. Semantic targeting is a technique enabling the delivery of targeted advertising for…
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