Marketing

Email Marketing is an efficient way to stay connected with clients while also promoting business. It is a way to reach consumers directly via electronic…

Cost Per Impression is the measured of cost that one will pay when their ad is shown per one thousand impressions. It refers to the…

Behavioral Targeting is a method used by advertisers and publishers to utilize a web user’s previous web browsing behavior to customize the types of ads…

Display Advertising is a form of advertising that conveys a commercial message visually using text, logos, animations, videos, photographs, or other graphics. It is flexible…

Supply Chain include every business that comes in contact with a particular product, including companies that assemble and deliver component parts to the manufacturer. It…

Telemarketing is often used to try to sell a product or service, but it can also take the form of surveys or information gathering. It…

Horizontal Integration are referring to a strategy in which a firm acquires similar firms to increase its market share and profits. It can lead to…

This article describe about Market Dominance, which is a measure of the quality of a brand, service or product relative to competition. It must see…

This article talks about Engagement Marketing, which described as a way of interacting with consumers in order to increase exposure and loyalty to a brand.…

Promotion in Marketing is the use of any special offer intended to raise a customer’s interest and influence a purchase, and to make a particular…

Marketing Strategy should be drawn from market research and focus on the right product mix in order to achieve the maximum profit potential and sustain…

Marketing Intelligence is usually the first data set analysed by a company about a specific market. It is the external data collected by a company…