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Four Analysts Break down Bret Taylor’s Pretty Sweet Week

Four Analysts Break down Bret Taylor’s Pretty Sweet Week

Alternatively, even a casual viewer of the computer business, Bret Taylor has had a fantastic week: On Monday, he made board chair of Twitter, and yesterday, he chosen co-CEO and co-chair of Salesforce, a SaaS startup. Taylor appeared to be in a strong position to influence what happens at Twitter while also finding himself on an equal footing with Salesforce co-founder and departing the CEO Marc Benioff, at least on the surface.

Bret Taylor has had a fantastic week, according to even the most casual observer of the IT industry: on Monday, he made board chair at Twitter, and yesterday, he was named co-CEO and co-chair at Salesforce, a SaaS startup. Taylor appeared to be in a strong position to influence what happens at Twitter while also finding himself on an equal footing with Salesforce co-founder and departing CEO Marc Benioff, at least on the surface.

Constellation Research’s Holger Mueller said, “The co-CEO configuration might be a tough one.” However, The Information reported today that Taylor would only be co-CEO in name, reporting to Benioff after all.

Although Salesforce has yet to react to our request for comment on this story, Taylor must be feeling good about himself, regardless of his org chart position. He joined Benchmark Capital as an entrepreneur-in-residence in 2007 after working as a product manager on Google Maps and other Google services. He later co-founded FriendFeed, a successful early social media network similar to MySpace that existed before the Facebook, Twitter, Snapchat, and TikTok.

However, The Information reported today that Taylor would only be co-CEO in name, reporting to the Benioff after all. Although Salesforce has yet to react to our request for comment on this story, Taylor must be feeling good about himself, regardless of his org chart position. He joined Benchmark Capital as an entrepreneur-in-residence in 2007 after working as a product manager on Google Maps and other Google services. He later co-founded the FriendFeed, a successful early social media network similar to MySpace that existed before the Facebook, Twitter, Snapchat, and TikTok.