Assignment on Motivation and Productivity.

About Agora super shop

The name of Agora is entwined with the glory of-the Agora’s marketing policy “to create a better environment for consumers”. A man gifted with an inherent entrepreneurial sense, Late A. C. Abdur Rahim, the founder of Rahim-Afrooz started a trading house in 1973, which continued to expand in scope and nature as time went along. In 2000, Agora was introduced to the world. The success was immediate as there was a demand for such business in the local market. Agora’s state-of-the-art technology and creative strategy gave it an edge ocher its competitors at local market.Agora is a Dhaka-based supermarket chain. It is the largest retailer, both by local sales and by domestic market share, and the the largest retailer in Dhaka leaving behind PQS, Meena Bazar, Nandan Mega Shop, Pacific, Pick and Pay, Etc, Shop & Save and others.Originally specialising in food, it has moved into areas such as clothes, consumer electronics, consumer financial services, selling and renting DVDs, compact discs and and consumer telecom accessories.Agora Ltd. is an enterprise that combines industry and trade, mainly engages in retailing the quality products at the most lowest price in the market. The management of Agora, was an enthusiastic advocate of trading stamps as an inducement for shoppers to patronise their stores: They signed up with all types of quakity products manufacturer, and became one of the company’s largest clients. But the management was a fan of pile it high and sell it cheap, and in the mid-2000 Agora faced many cost problems associated with not properly integrating its purchased chains of stores. When the firm overstretched itself opening few more outlets throughout the city, management consultants were called in to sort out the mess. In 2001 Agora launched Operation Checkout, an across the board price cutting campaign aimed at countering the threat from the new breed of discounters such asKwiSave. Facing the world and looking beyond, Agora will always maintain the pure-hearted, enterprising, quality and struggling spirit make efforts to scrupulously abide by our goodwill, create splendid future together with you in management vision of joint development, joint prosperity and mutual benefits!Management is the part and parcel of everyone life.  Agora is synonymous with market at low prices and name brand quality The company basis of success and foundations cannot be credited to the current management. Agora formula for success simply put is their relationship with customers, employees, and technology that assists in forming relationships with their suppliers; places Agora as the top discount retailer, history-development, and Growth Sam Agora to become the top discount retailer. The Mega Corporation has eliminated top competitors such as Nandan and PQS to reign supreme over the discount retailing market. Following international trend, discount retailing evolved due to frugality during year 2000. Agora opened the first outlet in Dhanmondi in 2000. And see what the company could do to improve. Agora needs to do research on the locations that it moves to. The customs and the people need to be thoroughly looked into so a new store opens as smoothly as possible. Meeting could be held with business owners and locals to answer in questions or concerns. Relationships need to be looked at closely especially between the employees and suppliers so that it becomes one of give, take, and trust and not so one sided.Agora is a supermarket that is a departmentalized store offering a wide variety of food and household merchandise. It is larger in size and has a wider selection than a traditional grocery store.Agora comprises meat, produce, dairy, and baked goods departments along with shelf space reserved for canned and packaged goods as well as for various nonfood items such as household cleaners, pharmacy products, and pet supplies. Most supermarkets also sell a variety of other household products that are consumed regularly household cleaning products, medicine, clothes, and some sell a much wider range of non-food products.Agora occupies a large floor space on a single level and is situated near residential areas in the Dhaka in order to be convenient to consumers. Its basic appeal is the availability of a broad selection of goods under a single roof at relatively low prices. Other advantages include ease of parking and, frequently, the convenience of shopping.Agora usually make massive outlays for newspaper and other advertising and often present elaborate in-store displays of products. It is now a part of a chain that owns or controls other supermarkets located in Dhaka; this increases the opportunities for economies of scale.Agora usually offer products at low prices by reducing margins. Motivation and productivity
Motivation

The definition of motivation is to give reason, incentive, enthusiasm, or interest that causes a specific action or certain behavior. Motivation is present in every life function. Simple acts such as eating are motivated by hunger. Education is motivated by desire for knowledge. Motivators can be anything from reward to coercion.There are two main kinds of motivation: intrinsic and extrinsic. Intrinsic motivation is internal. It occurs when people are compelled to do something out of pleasure, importance, or desire. Extrinsic motivation occurs when external factors compel the person to do something. However, there are many theories and labels that serve as sub tittles to the definition of motivation.

Factors of motivation

Relationship: This factor measures the desire to develop meaningful relationships with other players in the game – usually in the form of a supportive friendship. Players who score high on this factor usually make good friends online, and tend to have meaningful conversations with their online friends, which usually involves talking about real-life personal issues. In times of need, these players can usually count on their online friends for emotional support. These players also tend to feel that they have learned things about themselves from playing the game, as well as gaining a better understanding of real-life group dynamics.

Immersion: This factor measures the desire to become immersed in a make-believe construct. Players who score high on this factor enjoy being immersed in a fantasy world they can wander and explore. They tend to role-play their characters, and use their characters to try out new personalities and roles. They enjoy being in the company of other role-players. They also appreciate the sense of being part of an ongoing story, and oftentimes will think up a personal history and story for their characters.

Grief: This factor measures the desire to objectify and use other players for one’s own gains. Their means may be both outward or subtle. On the outward side, they may enjoy dominating other players by killing them on the battlefield, or by taunting and annoying them. On the more subtle side, they may enjoy manipulating other players for their own gains, such as deceiving other players through clever scams, or begging for money and items. In either case, the satisfaction comes from some form of manipulation of other players for personal gain.

Achievement: This factor measures the desire to become powerful within the construct of a game. Players who score high on this factor try to reach the goals as defined by the game. They try very hard to accumulate rewards. For example, they try to optimize their XP gain to reach the next level as quickly as possible. Or they may try to accumulate as much high-level gear as possible. Or they enjoy doing massive amounts of damage to mobs. The underlying theme is a desire to get bigger numbers. But the satisfaction comes from feeling powerful.

Leadership: This factor measures the gregariousness and assertiveness of the player. Players who score high on this factor prefer to group rather than solo. They are often assertive individuals and usually drift to leadership positions when in a group. Because a group led by an indecisive leader often gets fragmented, the assertiveness of these players probably allows them to be effective group leaders in the game

Productivity

The amount of output per unit of input (labor, equipment, and capital). There are many different ways of measuring productivity. For example, in a factory productivity might be measured based on the number of hours it takes to produce a good, while in the service sector productivity might be measured based on the revenue generated by an employee divided by his/her salary.

Here’s my personal definition of productivity: Productivity = Value / Time
(productivity equals value divided by time)

By this definition there are two primary ways of increasing productivity:

1) Increase the value created
2) Decrease the time required to create that value

You can complicate this definition by including other factors like energy and resources, but I prefer the simplicity of time because in most cases factors like energy and resources are reducible to time anyway. Time also makes it very easy to compare different levels of productivity, such as output per hour or per day.

Apparently you can make some significant gains on the time side. There are many personal productivity optimizations which, especially if you introduce them in your youth, will produce a massive net savings of time over the course of your life. Consider your typing speed, for instance. If you invest the time to get your speed up to 90 words per minute or faster, it will be well worth the initial time investment if you happen to do a lot of typing over your lifetime, compared to allowing your speed to linger at 50 wpm or slower year after year. The extra hours of practice will be nothing compared to the time you save typing emails, letters, or blog entries over the next few decades. Other time-based optimizations include improving your sleeping habits, minimizing commute time, or dropping time-wasting habits like smoking.

Body of the report

                                                                     Correlations

The correlations between sorts of monetary benefits you prefer and you satisfied with the facilities provided here, R= .408. That’s means that there is a positive relation between sort of monetary benefits and satisfaction with the facilities provided. We can conclude that given monetary benefits are satisfied to the employees.

                                                                       Correlations

 The correlations between sorts of Non- monetary benefits you prefer and you satisfied with the facilities provided here, R=.354. That’s means that there is a positive relation between sort of Non- monetary benefits and satisfaction with the facilities provided. We can conclude that given Non-monetary benefits are satisfied to the employees.

                                                                  Correlations

The correlations between what will make you more productive? And Are you performing at your highest level? , R= -.583. That’s means that there is a negative relation between what will make you more productive? And Are you performing at your highest level?.  We can conclude that performing at highest level don’t make them more productive.

                                                                   Correlations

The correlations between performing at your highest level and What hinders to perform at highest level  , R=.086. That’s means that there is a positive relation between performing at your highest level and What hinders to perform at highest level.

                                                                  Correlations

The correlations between what keeps you motivated? And Are you performing at your highest level?, R=.612. That’s means that there is a positive relation between what keeps you motivated? And are you performing at your highest level. We can conclude that motivation inspire to perform at highest level.

                                                                           Correlations

 The correlations between doing what you like most and the firm pressuring you to do what you don’t like, R= -.167. That’s means that there is a negative relation between doing what you like most and the firm pressuring you to do what you don’t like. We can conclude that the firm pressuring employees to do what you don’t like.

Findings

• There are positive relationship between sorts of monetary benefits  and the satisfaction with the facilities provided here to the employees. That’s mean, employees are satisfied with the monetary benefits.
• Employees become more motivated and satisfied with the given sorts of non-monetary benefits
• Good working conditions motivate employees to perform at highest level.
• Monetary benefits motivate employees more to do work.
• Lack of motivation hinders to perform at highest level.
• The firm don’t give pressure to do what they don’t like.

Conclusion

Agora is one of the largest super shop in Bangladesh. Agora opened the first outlet in Dhanmondi in 2000. Agora is a supermarket that is a departmentalized store offering a wide variety of food and household merchandise. Many workers are working there. We have found that Agora is motivating their employees with providing monetary benefits and Non-monetary benefits. They become more motivated when monetary benefits are given. Work holidays and pay increase and Working environment motivate them more to be more productive. Agora doesn’t pressure on employees what they don’t like. Agora is running business with satisfying their employees and I hope Agora would be the largest and famous super shop in Bangladesh.