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Customer Value Maximization creates a coherent response to the marketing challenges of today – allowing global marketers to adopt advanced analytics and modern marketing technologies and…

Cost of Conflict provide useful data; however, there are significant hidden costs within employee conflicts, costs that an organization incurs long before a lawsuit is…

This article describe about Conflict Escalation, which is the process by which conflicts grow in severity over time. It is a processes of commitment arising…

Organizational Citizenship Behavior as any form of performance that supports the social or psychological environment in which the work tasks are embedded-a definition that more…

Empowerment is based on the idea that giving employees skills, resources, authority, opportunity, motivation, as well holding them responsible and accountable for outcomes of their…

Work Engagement is most often defined as “a positive, fulfilling, work-related state of mind that is characterized by vigor, dedication, and absorption”. It captures how…

Internal Communications is a communication method the major objective of which is to make sure smooth functioning of organizational activities. The major objective of internal…

This article talks about Brand Engagement, which is the process of forming an emotional or rational attachment between a person and a brand. It is…

Critical Chain Project Management is a method, which comes into force after the initial Project Schedule is prepared, which includes establishment of the task dependencies.…

This article focus on Earned Schedule, which was introduced in 2003 a seminal article “Schedule is Different” by Walter Lipke, in The Measurable News, the…

Earned Value Management (EVM) is a technique that is used to track the progress and status of a project and forecast its likely future performance.…

Neo-Marxism is a term of sociology, which used loosely to describe a variety of 20th century approaches that extend the Marxism theory. It was incorporates…