How to write a Business Announcement Letter?

How to write a Business Announcement Letter?

The profession of business is based on communication. Business announcement letter helps in declaring an event, profit, and loss, change in the policy and management, handover, takeover, merging, etc. The better the communication between the businessman/businesswoman and his or her customers/clients/investors, the better the chances are of the productivity and growth of the business. Most business letters call for a formal style.

Use appropriate tone in your letters, depending on your audience. Similarly, the more the contacts company personnel has, the more are the opportunities for him/her pitching the business idea and gaining customers/clients/investors. As is the case with all letters, the style and wording you use in a letter depend on the specific circumstances. To get more customers or to acquire higher investments for their plan of activities, professionals tend to create advertising schemes to contact and connect with potential strongholds for the business. They usually do so by writing letters of a company announcement, in which they describe their new business to potential customers/clients/investors.

Business announcement letters allow one to reach out to potential customer base directly, instead of reliance on television commercials or print media advertising. It is written in a formal style and is usually short with only the relevant details. The personal connections can be used to set one apart from the competition. It is mainly used to keep customers informed about important things happening in the business. It also helps in pulling in new customers to the business. Effective business announcement letters address the requirements of a particular consumer group and precisely describe how they will benefit from your business.

Business Announcement Letter Writing Tips –

  • Keep the letter concise and straightforward.
  • Appropriately provide the details so that the reader doesn’t have any difficulty discovering the necessary information.
  • The letter should be written on a personal note, like a face-to-face conversation.
  • The needs of the consumer should be kept in mind while writing the letter.


Sample Example –


Your name…

Job Designation…

Date: DD/MM/YY


Receiver name…

Sub: Business Announcement Letter

Dear friends,

We are pleased to announce in front of you all, the grand opening of (mention business) at (mention address). (mention business owner) has over 30 years of experience in the (mention business area) and now they are here to serve you all. (mention business owner) is very committed to expert service at sensible prices.

During the month of (Date), (mention business) will omit the service charges for any (mention process), and will give a flat 40% discount on any (mention service) before July 15. Even if you have no need for (mention service) today, drop in for a casual visit and get acquainted with us.

With Regards,

(Your name)

Job Designation…

Contact information and Signature…


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