Lecture

Principle purpose of this lecture is to present on Capital Market Theory. Here briefly focus on Capital asset pricing model. Capital asset pricing model (CAPM) is used…

Major objective of this lecture is to present on Introduction to Integrated Marketing Communications. Here briefly describe on two important aspects of the advertising program are…

Statement of Cash Flows Provide information about cash receipts and payments during an accounting period. The Only statement that collects and shows in one statement…

Financial accounting is to provide necessary economic information required for decision-making in a business. Financial accounting follows certain rules and guidelines to prepare reports on…

Long term assets are tangible assets, such as machines and buildings, long term intangible assets such as patents and trademarks and long term financial assets…

Human Resource Management is the process of managing people in organizations in a structured and thorough manner. This covers the fields of staffing (hiring people),…

Finance measures the risks vs. profits and gives an indication of whether the investment is good or not. Finance can be broken into three different…

The application of analytical tools and techniques to financial statement data. Allows users to focus on how numbers are related and how they have changed…

All expenditures incurred to bring the item to its All expenditures incurred to bring the item to its existing condition and location. Inventory means a…

Prime purpose of this lecture is to present on Financial Ratio Analysis of Confidence Cement Limited. Confidence Cement Limited is the first private sector cement manufacturing company…

Motivation is act or process of stimulating to action, providing an incentive or motive, especially for an act.The term motivation has been derived from the…

Brand Equity means the differential effect that brand knowledge has on consumer response to the marketing of that brand. Brand is a name, term, sign,…