Marketing

Customer Dynamics is actually used to describe the flow of activity that takes place between a customer and a vendor or supplier. It is a…

This article talks about Artificial Intelligence Marketing, which is specifically a machine learning, it is an increasingly integral part of many industries, including marketing. It…

Marketing Strategy of GrameenPhone GrameenPhone (GP) is the largest cell-phone operator in Bangladesh. GP was given the cellular license in 28th November 1996 by the…

Marketing Research on Bashundhara A4 Paper `Marketing Research’ is the appropriate term when marketing research is being conducted on a specific customer group in a specific…

Product Service Life is a process that follows the different stages that a product or service encounters. It consists of business policy, using tools and…

Product mix of the City Bank Limited Introduction: All over the world, the dimension of banking has been changing rapidly due to deregulation, technological innovation…

Brand Survey of Multinational Banks in Bangladesh The need of banks is undeniable in any economy. Banks are financial institutions which deal in money. It…

Job Experience in Distribution Sector of Transcom Group   Transcom Group Originated with tea plantation in 1885 and its today one o f the leading…

An overall Snapshot of Electronics Market Electronic goods/appliances market in Bangladesh has an outstanding potentiality to grow. In domestic or households sector the electronic appliances…

Value Based Pricing is the necessity to determine the value for the customer. This concept evaluates the economic benefits a product can offer to the…

Time Based Pricing is a part of the new business and policy areas known as demand response and smart grid. It reflects the fact that…

Psychological Pricing is based on the belief that customers tend to process a price from the left-most digit to the right, and so will tend…