The principle objective of the study is to learn how a business organization introduces a new product in the market & establish it being a brand through its successful marketing policies. Here major focus on Marketing of Baby Zinc. Baby Zinc has a significant impact on minimizing child mortality, not only within our country, but also around the world. Other objectives of this report is how to develop a Marketing Plan for a pharmaceutical product, how to manage a specific brand and develop promotional tools. Here also explain how to develop and implement promotional plan and discuss how brand loyalty is developed.
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