Prime objective of this article is to explain why Branding is Necessary for Recruitment Agencies. A jobs agency is an corporation which matches employers to help employees. In all developed countries you will find there’s publicly funded employment bureau and multiple private businesses which also represent Recruitment agencies. With a growing number of graduates joining the workforce, there exists a much-needed avenue where demand and offer for the right list of skills can connect. That’s where recruitment agencies enter in the picture. But like any company, these agencies must establish their own brand name.