Assignment on Business Communication

EXECUTIVE SUMMARY

This is a final project which is prepared for the subject Business Communication. And it’s based on Microsoft Corporation. In this project we are find out the communication and networking process of Microsoft Corporation with that the detail information about Microsoft like company background, organization structure, products and services, and employees. At last we give some recommendations for Microsoft Corporation after analyzing their company.

 TABLE OF CONTENT

COMMUNICATION PROCEES OF MICROSOFT:

From the book we know that there have three types of communication in business .those are following.

• Internal operational communication.
• External operational communication.
• Personal communication.

But In Microsoft their Communications‐Based Process Automation, except personal communication other s types of communications are based on automatic process and its company’s norms that they don’t provide detail information about their communication process to any customers. Solutions that focus on the automation of the process and the communications those drive them. It proposes that we use communications technologies and practices that have been proven over decades in contact centers as the foundation for process automation:

– Intelligent queuing and routing
– Presence management
– Work Force Management
– Recording of calls, chats, emails, faxes
– Real‐time monitoring of work objects

Interaction Process Automation (IPA), the CBPA solution from Interactive Intelligence, moves beyond just “enabling” communications within applications or business process management suites. IPA becomes the process automation platform for the company, orchestrating processes across people, departments, and your existing core business applications. Because it was built on top of the Customer Interaction Center (CIC), it leverages proven communications technology that has been in use for years in contact centers around the world. IPA is designed to reduce costs and provide a quantifiable return on Investment for Unified Communications by automating processes that are far more efficient than their manual counterparts, enabling companies to accomplish more with fewer required resources.

 Internal operational communication:

All the communication that occur in conducting work within the organization it’s called internal operational communication. Internal communication may take many forms. Those are following. Order and instructions that given by the supervisors to his/her workers. Those communications are shaped within the organization members. Like workers to supervisors. Microsoft is performed their internal operational communication by computer networks systems.

External operational communication:

The work related communication that conducting with external business, groups or individuals it’s called External operational communication. Those communications shaped with its suppliers, services companies, and customers. Direct marketing and advertising are also fall in the forms of external communication. All the success of organization its depends on external communication. Microsoft performs its external communication through computer network system.

Personal communication:

Personal communication is non business related communication its includes exchange information and feelings among peoples. But it can put a strong impact on employees work performance. Because if the employees are personally related than the overall work performance is going batter. So Microsoft corporation is appreciated the positive personal relationship among workers.

COMMUNICATION NATWORKING PROCESS IN MICROSOFT

From the book we know that there are two types of networking process in any organization those are following.

• Formal network.
• Informal network.

Formal network:

Every company has the role for communicate with upper level to lower level employees. The follow of the organization role for passing information from top to bottom and bottom to top its called formal network.

Microsoft also has a specific networking system for communicating   or passing information from top to bottom and bottom to top.

Informal network:

The informal networks are like the veins. Its consist employees communicate when even they get together. Its fruitful for company if the employees are maintain the network properly. Because they fell freedom for passing their own opinion about everything his or job.

In Microsoft  there may also used informal networks for communicating with top to bottom and bottom to top. Its help for passing information quickly.